Branding…
Package 1
Essential Brand Identity
Start-ups or small businesses needing a foundational visual identity.
Logo Design: 2 initial concepts with 3 rounds of revisions.
Colour Palette: Primary and secondary colour schemes.
Typography: Selection of brand fonts (primary and secondary).
Brand Style Guide: One-page PDF with logo usage guidelines, colour codes (HEX, RGB, CMYK), and font usage.
File Deliverables: Logo files in JPG, PNG, and PDF.
Package 2
Comprehensive Brand Toolkit
Businesses ready to establish a cohesive and professional brand presence.
Everything in Package 1, plus:
Expanded Logo Design: Includes primary, secondary, and icon/mark variations.
Visual Assets: 3 custom brand pattern designs or graphic elements.
Brand Style Guide: 6–10 pages covering tone of voice, imagery guidelines, and do’s/don’ts for branding.
Social Media Assets: 3 branded templates (e.g. Instagram post, story, and LinkedIn banner).
Business Essentials: Letterhead, email signature, and business card design.
Package 3
Premium Brand Identity Suite
Established businesses seeking a fully fleshed-out and scalable identity.
Everything in Package 2, plus:
Logo Expansion: Logo adaptations (e.g. app icons, favicon).
Custom Icon Set: Up to 10 branded icons.
Product Mock-ups: For up to 3 products.
Comprehensive Brand Guide: 10-20 pages including in-depth brand philosophy and competitor analysis.
Presentation Templates: Customisable PowerPoint template.